2025


Branding
UI/UX
Website
Storyboarding

OOH

We worked with Iru to build a brand and website for a new kind of IT. One where device management, identity, and compliance stop operating as separate tools and start working like one system. Kandji was growing into something bigger and they needed the brand and website to catch up. We clarified the story and made a complex platform feel simple to stand in front of. Strategy, architecture, and identity all got built together, so the surface feels clean but there's real depth underneath once you start moving through it.


The visual language borrows from the jellyfish. It is fluid, responsive, always adjusting. Light, color, and motion give the system a sense of being alive, while the typography stays clean and grounded underneath it. Motion isn't decoration sitting on top of the brand, it's part of the structure.


The motion work started with storyboarding directly against the real product, pulling out the salient moments and abstracting it down to their essentials. We weren't trying to show everything the platform does. We were trying to find the clearest way to show how it works, so the product flows on the site could be understood easily. Making complicated software legible mostly came down to knowing what to cut.


The website carries that system through at full scale. It's built on a modular architecture that stretches from deep product detail to broad brand storytelling without ever feeling disjointed. Each page built from the same components, but no two pages feeling like a repeat. The motion carries through every section, so instead of feeling like a stack of separate pages, the site feels like one continuous thing.

Brand, web, and motion all move together here.

Creative: Arietta Tetreault, August Heffner, Michael Ater, Ghalya Lherisson, August Heffner, James Casey, Jules Cordova, Owen Murphy, Symphony Allison, Jamal Qutub, Josh Spivey, Kennedy Barrera-Cruz, Joseph Hillenbrand

Stephanie Ma

2026